Torriden Seongsu’s Spatial Design: What Materials Shaped Its Brand Identity?
What kind of materials leave a lasting impression on potential customers? Which materials make displayed products stand out the most? What should be the signature material of our brand? We conducted a simulated scenario to explore the process of selecting the sculptural glass cladding used in Torriden Seongsu. Initially, we considered various materials such as glass blocks, glass bricks, recycled glass panels, sculptural glass, and mosaic tiles. Through a meticulous selection process, we gradually narrowed it down to sculptural glass. This detailed exploration captures how we arrived at our final choice and the reasoning behind it.
February 11, 2025
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